Foxy Internet Marketing

With only 140 characters at a time, you can make millions…

Twitter. Why is it that Twitter is only 140 characters by the way? Well, because many cell phones can only text 140 characters, that’s why! And why can cell phones only text 140 characters? Because the message piggybacks on signals already being sent by the phone and it costs the cell phone company NOTHING AT ALL to send the text message! So guess what, they are charging us ten dollars per month each (or more, or less) for something that is completely free for them. Smart… infuriating, but smart.

Now then, back to business. How do I capitalize on the vast popularity of Twitter and get the millions of daily Twitter users to give me their cold hard cash? How can I monetize Twitter??

You can’t!

Monetizing means to make money directly from something with affiliate links, or adwords ads etc. Take a look around on the Twitter.com site; even Twitter themselves have yet to monetize the site!

If you are a new Twitter user, you will need to learn some of the Twitter basics regarding how things work and what it is you are seeing in your messages.

First, go to www.twitter.com and sign up for an account. I suggest using your company name, website name or your real name as your Twitter account name. Don’t make it something that may be offensive, hard to remember or unprofessional if you are doing this for your business.

- Yes you may have more than one Twitter account, but one is hard enough to manage, who needs more?
– Upload a small image, preferably a small photo of you or your company logo. Now you are prepared to start using Twitter!

Next you will need to know more about how it works and what it is you will be seeing in the tweets of those you follow. Most of the tweets you will see are two different types of usless information; 1) Spam and 2) Random meaningless tweets by strangers and “Goodnight Twitter” messages. (Don’t waste people’s time by posting “Goodnight Twitter”… please!!)

The information you are honestly interested in seeing will not appear in your tweet stream! The messages you will see are every post made by every person that you are following. Imagine that you follow 2000 people like I do, or what about 15,000 or 25,000… how can you possibly follow all those people?

YOU CAN’T.

You’re on Twitter to get your message across, to speak to your audience, and to respond to only those messages that are actually sent to you and are not spam, but a human that is interested in speaking to you. And, in a nutshell, twitter.com is completely USELESS for doing this!

Now if you follow me, don’t get me wrong; I’m not discounting you as a person or uninterested in what you may have to say, but I can’t possibly be that involved with the thousands of people I would like to reach on a daily basis regarding camera repair. Twitter is amazing, and if I could afford a full time employee to do just Twitter I probably would.

I’m on Twitter daily, and I see pretty much every person that says something about a broken digital camera or camera repair. I wish I could message everyone, but when I try I think it looks like spamming. The best advice I can give is to do as much as is comfortable and make it human. You are using Twitter to build credibility with your audience, not to sell to them.

Ok now, in your tweet stream you will see messages with different symbols, abbreviations and crazy looking links.

- The most common symbols you will see are @… (a message sent to the person after the symbol so that it shows up in their tweet stream) and the # (a subject like #photography that is searchable)
– Some of the most common abbreviations are TT (Trending Topic: something that is mentioned in many different tweets right now), DM (Direct Message: sent only to you, nobody else can see it), RT (ReTweet: somebody else posted this first and I can ReTweet it letting others know I think it’s good) and FML… I’ll leave it to you to find out what FML stands for.
– The crazy looking links have been shortened so that they take up less space. They look odd, and yes they can take you to any site without your knowledge so you must trust the person that posts it. You only have 140 characters remember, so shortened URL’s are a must.

If you want to be serious about Twitter, you need something like Tweetdeck from www.tweetdeck.com; it’s awesome. Twitter is completely useless for any sort of business purpose if you try and use it through Twitter.com. Personally, I never go to the Twitter website, there’s no reason to!

Download Tweetdeck, and Adobe Air if needed and get Tweetdeck running. You will have columns for tweets where you are mentioned (with the @ symbol before your name) and sent Direct Messages (DM). Other than these basic columns you may add more for customized searches that will update themselves and keep you informed when anybody tweets using your specific keywords!!

Maybe you have a dog training business online; create a search column for ‘dog training’ and you will see every single message every person tweets with the words ‘dog’ and ‘training’ in any order of the tweet. They won’t always be about ‘dog training’, (I’ve been in training for scuba diving testing… oh the dog has to go out) but most will. Now add your other keywords and phrases… ‘dog training’ won’t show any search results when the person says ‘training dogs’, but the search term ‘dogs training’ will becuase they don’t have to be in order. Hope this makes sense!

Any time you see a relevant message about something in your area of expertise, you can follow the person that posted the tweet (you aren’t really interested in following them, but they like it and normally will follow you back) and then send them an @ message. You SHOULD NOT try and sell anything to the person you are tweeting with your first message to them. Start a conversation and let them know you are an authority in your subject area and see if there is something that you can do to help… FOR FREE. Yes you can post a link to your site if you feel you must, but they will ask or figure it out if they are interested. Don’t try and push for a sale!

If you want to be a spammer and annoy people, then by all means please try to monetize Twitter! Here’s how!

1- Harass people with your first tweet when they follow you, by sending them an automatic DM that spams them with something to buy.

2- Spam the same tweets over and over all day and night, every day. Better yet, spam the same tweets at the same time from multiple accounts every 15 minutes 24hrs a day.

3- Tweet by spamming Trending Topics just to try and get people to see your tweets!

4- Never talk with people who are interested in your area of expertise, use software to create every tweet for you.

5- Never give free advice, or post tweets to sites that will help people and have nothing to do with something you sell.

6- Post obscene or controversial messages about relition, politics or bodily functions. Also swear whenever possible.

7- Tweet @ every user you see with your offer and website

and so on and so forth…

I know if you start today you can use my information to get going with Twitter right away. Don’t worry about not understanding everything that’s going on or what you should do or say. Start off by following people in your market and see what it is they do on Twitter. Don’t follow celebrities unless that is your area of business; follow them once you know what you are doing and have the time to do your work plus see what Shaq is eating for lunch.

Tweet you later.

social media traffic

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4.5 billion monthly viewers is an extraordinary amount of traffic! But few Internet marketers know how to tap into this market because it is so new. It’s so new that few professional Internet marketers have ever taken a college class with social media and video sharing as the curriculum. The who social media platform is still evolving and growing like gang busters there is not telling how large this market will grow. The only thing that is not changing is the fact the website traffic that is generated from social media sites such as twitter and Youtube is huge and is here to stay. No wonder every Internet marketer with any savvy is trying to tap into this market! But with any media there tips and techniques that you need to adhere to be successful. our article today will focus on defining social media is, and what is not.

In traditional mass marketing you focus on the product, price, place and promotion. And not so much as the who, what, when, where, and why that is more traditional to what journalists focus on. In a old school mass media campaign you focus on the masses and not so much the “who” It is assumed that everyone is a potential customer. This old school mass marketing philosophy does not work when you are looking to promote any product within the social media platform.

At social media sites such as twitter and Youtube it very important that you focus on the “who” first, and the who within social media circles would be what is called the opinion leaders” Finding the opinion leaders of sites like Youtube and other social media video sharing sites is where you need to start when developing a social media marketing strategy. An opinion leader at say Youtube the leading video sharing site in the world, may be defined as very unique individuals who have the technical expertise and have the following of a large or small number of people in there particular social media channel or niche that can be informally influenced by their recommendations. You need to identify these people and learn how to engage them if you ever want to be successful at tapping into the massive amount of social media traffic.

There are tell tale ways to identify both video sharing site social media opinion leaders or opinion leaders at other social media sites such as twitter. And if you dig hard enough and you are willing to devote some time you can engage with these people and possibly get some major promotional traffic to your website, or to your online video.

I want to thank you for reading my article about Social Media Traffic. Have a great day and the the best of luck to you on coverting your articles to video!

Check out Mark’s website to get more details on: Video Sharing

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Believe it or not, social networking offers you a way to develop some good strong business connections while it also gives you a chance to do a little branding for the localized online market. Of course, while we don’t call it social networking advertising that is essentially what we are doing when we use this particular platform in order to help increase our website’s sales. But since we can’t just toss out any old advertisement, we have to be creative, personable, interpersonal, and if at all possible and appropriate, fun.

Social media give you a chance to build up some new business contacts as well as develop some new and interesting advertising methods. Since social networking is a relationship based way of communicating about your business, you are going to want to spend a little time developing a little of that personable rapport with other users. You do this through your wall.

While they may not need your products or services today, they might next week. Just like we tend to pick up the Utz or the Lays in the potato chip aisle your contacts are going to be much more likely to head to your website for their needs because they already have a sense of familiarity that makes them more comfortable.

You might start by telling everyone the daily temperature in Aruba when the mean temperature here is barely 30 degrees Fahrenheit. Or you could boast about the great ski conditions in Colorado throughout the early winter months for those who have an interest in the downhill or cross country skiing packages that you can put together. Remember that it is not straight up advertising but general messaging, which means it is more relaxed and less directive.

Social networking offers some very unique methods of getting the word out about your business and the potential for branding is very good. The more you connect with people on an interpersonal level the more you can encourage them to check out your website. This is not random advertising or spamming large groups of people. This is communication regarding similar interests, solving problems, and connecting to other business minded people.

Post an icon on your website for each of the major social networtking personas that you develop.  People who visit your website are already interested in your niche, so make it simple for them to follow you on Twitter, for example, by posting a follow my tweets button that they can use to get to your Twitter home page.

Social networking advertising does have some basic rules regarding spamming as well as outright advertising through your posts. This is a process oriented form of advertising. While it might seem like a slower method than some of the other available advertising methods, it can be highly fruitful.

While social networking is a fun and effective way to get your business out there, there are additional tricks of the trade to help you get started with a bang.  Learn all you can about advertising in this manner.

Our News Cafe

The social and media landscapes across the United States have been changing for years, and continue to change even faster than before, creating marketing challenges for small businesses across the country. The quickly disappearing reach of the traditional media such as newspapers, television, shoppers, and radio are among the changes. Newspaper paid circulation continues to decline nationwide, and the audience share of TV and radio stations follow similar trends.  Yellow-Page-style books are following suit and either going longer periods between publishing due to usage degradation, or closing.

Of course, the leading catalyst of these changes is the advent of the Internet. Most of the traditional media have their own Web sites, and offer only sponsor logos and static banner and tile advertising. This alone falls far short of intercepting the way people are actually using the Web today to make purchasing decisions and interact on a social level with one another, unfortunately. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are just a couple of the key components in developing a Web strategy that works.

Hence, the creation of OurNEWSCafe.com, which provides the missing links for the small business owner to reach the increasing number of people who are utilizing digital devices to receive the information they want and need. One of the most important missing links is social media marketing.

Where do consumers turn first to find a local business?

According to a recent Nielsen Online survey, 50% of consumers surveyed said they turn to search engines to find a local business, followed by yellow pages directories at 24%, Internet-based yellow pages directories at 10%, local newspapers at 4%, and white pages directories at 3%.

The e survey found that consumers use search engines 72% more than they did two years ago, when a similar survey was conducted. Source: Nielsen Online/WebVisible survey, Feb. 2009

OurNEWSCafe.com is a top social media marketing and online brand management firm. If you don’t have a Web site, we’ll build you one. Your product or service will “organically” rank in the search engines when people are conducting online searches for them, thanks to the search-engine-optimization analysis we conduct. What that means for you is more opportunities for your message to get to people who are looking for the product or service you provide. People in your community who are searching for your service find it, not people in China, thanks to our geo-targeting service.

To place your messages directly in front of the people who will have the opportunity to act on them, we professionally manage the exploding social media marketing platforms of Twitter, Facebook and others. We can help create and manage dynamic, result-getting messages, and our proprietary systems draw followers from your local area to your Twitter account and Facebook page.

You will continue to hear the term “hyper local,” which means tailoring media messages to a community or even neighborhood level, as the media landscape continues to change. Social media marketing is how you, the local businessperson, will get more bank for your buck. And this is how OurNEWSCafe.com is ready to help.

To learn more about how OurNEWSCafe.com can work for you anywhere in the United States or Canada, send an e-mail to publisher@ournewscafe.com with “send marketing information” in the subject line. Please include your name, business name, business title, business address, current Web site URL (if you have one), your daytime phone number, and a good time to call. One of our representatives will contact you shortly.

What is Twitter? Twitter is a Social Media site that uses social interaction through the internet. If you have ever heard of Myspace, Facebook, LinkedIn etc. as I am sure you already know these are all social networking sites. Each site has it’s own demographics. Each site has it’s own uses as well as it’s own set of rules for use.

Twitter is basically a way for people to make friends and contacts through quick messages that always answers the question of what are you doing? Twitter is different from other social media sites the main difference being the form of communication. Twitter only allows 140 characters of communication at one time. so in reality all you can send at once is a message of 140 characters. So what you are really doing is texting. They call these tweets. I know it all sounds very cute. But don’t let this fool you. If you do a little research you will be able to find many ways to build lasting relationships with friends and associates.

I went to a seminar recently about social networking where one of the speakers had his laptop open and was conversing with his twitter following during the seminar. At the same time the other guest speakers were making their presentations from his seat he was typing in what he was doing at the seminar. Many may consider this to be too high tech? Think again. All of the cell phone providers offer texting why because it’s popular. Well texting is one of the primary uses of twitter.

Once you learn the ropes you will be able to market your business and make contacts very quickly. You can easily achieve this by building a huge list of followers. If you have any thoughts of making money with Twitter than you need to gather a huge following. So the next time someone asks you what is twitter? You now know what to say.

If you are searching for a way to make money with little effort through Social Networking then take a look at this site. I was shocked when I saw what they were talking about. Click this What is Twitter? link to visit this site where you will find some additional information about Twitter and this site. I think you will also love the short informative video. It is incredible really, really incredible.

Note: Any link or url in this article may be an affiliate link or web address that earns me an income if you take an action or purchase a product as a result of that link or url.