A Video Tour of Chris's Home (One of the Top marketing master's of branding)
Are you the village idiot? No one ever thinks they are. If you own and are thinking of starting a business don’t be the villiage fool who brand’s a business. It does not matter how great your product or service is because there will be more people doing the same thing you are offering. Never has this been more true than in today’s market.
Very few people brand themselves. If I asked you who the richest people in any industry are you can most likely identify who they are, but very likely do not know all of what they even do.
You know the top industry people because they have successfully branded themselves. When the business they own changes or the market shifts into a crisis those who brand a business or product are in trouble. Plus they never really would have reached their peak branding their business and not them personally.
When they learn to brand themselves it won’t matter if they quit the industry or business. They have branded themselves and people start to buy from them because they like them. Let’s say you sell something in the health and wellness industry and have a store or you work as a independent contractor for a network marketing company. Of course there are many people offering the same thing in your industry and you will not stick out if you are not branding you, but rather your service or product.
From day one brand you and your own story and then no one can compete against you. You draw to you those like you and you prefer to work with those you like and they will buy from you when you brand you. We love as people to buy from people we like. When is the last time you bought anything from someone who annoyed you or you didn’t like? How often do you buy from people you enjoy who if not for them you’d not have bought what you did.
Yes, giving samples at the grocery store works. Yet, have you noticed how many times the person serving the samples influenced you to try the sample? When you check out at the grocery line how many times have you gone to the line with the happy friendly looking person instead of the grumpy looking person?
When you go to buy a car or pick out a realtor you enjoy working with someone you like and enjoy talking to. You and me both do this in our life and we both look to connect and work with people we like and enjoy working with.
Very few people know how to take this secret and apply it to their home business or small business. They are the ones making a lot in business.
You have to take it to large scales to do large volumes of business. You also want to take your business and automate it as much as possible. Doing this using the internet has made making a 6 figure income a year and for many even a month has been made possible because of the internet. Today domain names and website hosting through internet companies have made getting a website fast, easy and very affordable for everyone.
How to use the internet to brand yourself and not your business.
When you start or expand a home business to make money online you need to build a website that brands you and your story. From start to finish you want your website visitor to get a feeling like they have met you in person and talked with you. They can connect with your story. You and me are a lot alike in our stories. There is no one without struggles. We all face financial challenges. We all have a desire to be successful in life and we all struggle on the way to that success. When you tell your story and how you got to where you are people connect with you and can get a feeling of working with you.
Once you have made that connection you are in a very good position to share about what changed your life and how it did. You are no longer in the old position of trying to sell or push something on someone else. Simply share your story and use online video to do it.
When you first start out you may not have a success story. What you need to do is simply share your vision and what you are working on building and allow people to connect with you in your vision and where you are going. Once you have a success story you will want to share it and this will push your business into phase two of new growth. You will find a slow steady number of people who follow you in your journey to success and when you start to really take off you will find your following grow in massive numbers and your followers become very loyal to you.
When you reach this point you have branded yourself and it doesn’t matter if you change businesses or industries because people are following you and not your business or product.
You should also stay in constant contact with those who are your prospects. You can do this in simply using a list management service to allow people to opt in to your email list. They enter their name and email address and then are put on a list where you can even setup a series of emails to be sent to them each day or every so many days. When you build a list of loyal people from 15-25 emails sent to them over time who visit your website over 35-65 days. Then you send people a email once a week or more simply with things connected to you and your business or service. You will find people who from this order and buy from you and yet you are branding yourself so you will be free of competition. You can actually be selling your product or service to people for full price and they will buy from you at full price instead of the other guys in town who are offering a sale or discount. Why? When you brand you as the top person and authority in what you do. You may never meet most of your customers but they will feel they know you and buy from you. While they others who do what you do or sell what you sell will have no idea how you are selling at full price more than they do on sale. While they keep offering their products at discounts and spending a lot on market they won’t get near the results you get.
We used these secrets to make our business into a global powerhouse of sales and now do over 6 figures a month. Most of the sales that are processed are done with automatic systems. Our team members are very branded and we have made the process very automated for us and for our customers.
If you want to learn more about earning money online and how to grow your existing business online we offer a free member back office to our members.
To get your free member back office account to the Pizza Boy Club where our top income earner who started at 21 as a pizza boy delivery boy went on to make 6 figures in one month after just 6 months of using these methods come get your account today to make money online at http://www.pizzaboyclub.com/theclub/